Campaigns and content for premium seating, made to sit with.
Prolix Chairs needed more than a product grid. We created social campaigns that make ergonomic furniture feel considered — posture as a lifestyle, not a spec sheet.
Art direction, content, and campaign design work together so office and study chairs look as comfortable as they sit, and Nilkamal-authorised pieces feel premium in the feed.
The brand now has a visual rhythm that sells seating without shouting.
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